{"id":6048,"date":"2023-09-08T11:07:41","date_gmt":"2023-09-08T11:07:41","guid":{"rendered":"http:\/\/alpenkreuzer.com\/65-jaar-alpenkreuzer\/"},"modified":"2024-06-27T07:16:05","modified_gmt":"2024-06-27T07:16:05","slug":"alpenkreuzer-65-years","status":"publish","type":"page","link":"https:\/\/www.alpenkreuzer.com\/en\/alpenkreuzer-65-years\/","title":{"rendered":"Alpenkreuzer 65 Years"},"content":{"rendered":"\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t\t\t
<\/div>\n\t\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t
<\/div>
<\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t

Alpenkreuzer 65 years<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

A history to be proud of<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

Alpenkreuzer, an iconic name in the world of trailer tents, is celebrating its 65th anniversary this year. Since its establishment in 1958, Alpenkreuzer has provided countless adventurers around the world with high-quality trailer tents.<\/p>

With our innovative designs and uncompromising attention to quality and comfort, it is no surprise that Alpenkreuzer is a sought-after trailer tent among camping enthusiasts. This anniversary is a milestone in our rich history and we look forward to providing campers with adventures for many more years to come.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t
\n\t\t\t\t\t\n
\n
\n
\n
The beginning<\/div>
The start of Alpenkreuzer<\/div><\/div>
<\/i><\/div>
<\/div>
\"Old<\/div>
1958<\/div>

Alpenkreuzer entered the market in 1958. The folding trailer was a smart and affordable response to the increased prosperity in the Netherlands.<\/p>

The country rebounded after the war and society felt a need for outdoor recreation.<\/p><\/div><\/div><\/div>

Late 1950s<\/div>
Acquisition E.K.S.<\/div><\/div>
<\/i><\/div>
<\/div>
\"Alpenkreuzer<\/div>
After acquiring Alpenkreuzer, E.K.S. ensures a huge growth of the brand in the Netherlands <\/div>

A foundation is laid for a completely new form of camping - the tent trailer.<\/p>

Although more and more brands have entered the market over the years, Alpenkreuzer remains not only a brand name, but also a synonim for tent trailers.<\/p><\/div><\/div><\/div>

The 1960s<\/div>
Two new variants<\/div><\/div>
<\/i><\/div>
<\/div>
\"ANWB<\/div>
In the early years, the model range is modest, there are two variants: the Junior and the Senior<\/div>

The trailers differ mainly in the size of the bed.<\/p>

A regular feature of the tent trailers is the roadside kitchen. At that time, it was quite common to recreate along the motorway; the term roadside kitchen originated here.<\/p><\/div><\/div><\/div>

The 1970s<\/div>
Reliability, but not innovation<\/div><\/div>
<\/i><\/div>
<\/div>
\"Alpenkreuzer<\/div>
East German manufacturers are mostly known for solid products rather than innovation<\/div>

Consequently, Alpenkreuzer remains the same for a long time, though the wagon is modified in detail.<\/p>

However, the use of aluminium for the wagon body is very progressive.<\/p><\/div><\/div><\/div>

The 1980s<\/div>
Seven models<\/div><\/div>
<\/i><\/div>
<\/div>
\"Alpenkreuzer<\/div>
Competition<\/div>

With around 4,000 trailer tents sold per year, Alpenkreuzer\u2019s Dutch success is huge, but to maintain this, it takes more than quiet evolution to stay ahead of the competition.<\/p>

The range of products grows considerably: in the mid-80s, Alpenkreuzer buyers have a choice of seven models!<\/p><\/div><\/div><\/div>

The 1990s<\/div>
Start Alpenkreuzer GmbH<\/div><\/div>
<\/i><\/div>
<\/div>
\"Alpenkreuzer<\/div>
The Soviet empire wobbles and eventually falls. Everything that refers to the \u2018red era\u2019 is banned<\/div>

Yet Alpenkreuzer manages to survive, partly because of the huge success E.K.S. also achieves abroad.<\/p>

For a successful continuation, E.K.S. opens a German branch, Alpenkreuzer GmbH.<\/p><\/div><\/div><\/div>

The '00s<\/div>
The end is near<\/div><\/div>
<\/i><\/div>
<\/div>
\"Alpenkreuzer<\/div>
The holiday preference of the Dutch is changing significantly, camping is no longer the obvious holiday choice for families<\/div>

Although Alpenkreuzers are still a rock-solid product, the popularity of tent trailers is steadily declining.<\/p>

In 2006, E.K.S. had to throw in the towel. After half a century, Alpenkreuzer seems definitely a thing of the past.<\/p><\/div><\/div><\/div>

Late '00s<\/div>
Consumers are changing<\/div><\/div>
<\/i><\/div>
<\/div>
\"Alpenkreuzer<\/div>
From 2008, the Netherlands is going through a difficult period, with a strong focus on individual holiday needs<\/div>

This affects holiday spending. Families start paying attention to costs, with camping coming back into the picture.<\/p>

This reinforces the need for outdoor recreation. The Netherlands is rediscovering back-to-basics camping with a touch of comfort and with it the trailer tent.<\/p><\/div><\/div><\/div>

The '10s<\/div>
Acquisition Sunshine Group <\/div><\/div>
<\/i><\/div>
<\/div>
\"Alpenkreuzer<\/div>
Camping is definitely back<\/div>

Interest in affordable camping equipment is increasing.<\/p>

Sunshine Group with some strong leisure brands, including Dor\u00e9ma Recreation with its own production facilities in Slovenia, sees growth opportunities for the tent trailer market and decides to revive Alpenkreuzer.<\/p><\/div><\/div><\/div>

2018<\/div>
Alpenkreuzer\u2019s comeback<\/div><\/div>
<\/i><\/div>
<\/div>
\"Alpenkreuzer<\/div>
January 2017 the time has come: Alpenkreuzer is back<\/div>

The name still proves abiding, as the public responds enthusiastically.<\/p>

Even before production of the new models start at Dor\u00e9ma\u2019s own factory in Slovenia, the first orders have already been written.
The beginning of new glory days!<\/p><\/div><\/div><\/div>

2023<\/div>
Anniversary<\/div><\/div>
<\/i><\/div>
<\/div>
\"Alpenkreuzer<\/div>
This year we celebrate our 65th anniversary<\/div>

With three new models, the OpenAir, Campfire and the Waterfront on the market, Alpenkreuzer is going strong.<\/p>

We look forward to an adventurous, innovative future with comfortable camping fun for all.<\/p><\/div><\/div><\/div><\/div><\/div><\/div> \n

<\/i><\/div>\n
<\/i><\/div>\n
<\/div>\n
<\/div>\n <\/div>